I'm an Italian Art Director with a focus on clean aesthetics and timeless design. After honing my graphic skills in London, I specialised in UX/UI.
I create human-centric experiences with a blend of creativity, strategy, and empathy.
• My Approach
Asking the right questions often leads to unexpected answers.
My approach to design has been shaped by a lifelong curiosity and a journey that started long before I ever opened a design program. It began on the streets of Milan, where I found myself captivated by advertisements and the way typography, imagery, and colour could tell a story. I asked myself how everything could come together in such a nice way and i started experimenting—first with sketches, then Word and PowerPoint, and eventually moved into Photoshop, where I began to bring my ideas to life without limitations.
Over time, my work evolved from pure aesthetic exploration into something much deeper. The more I traveled, collaborated, and immersed myself in new cultures and industries, the more I realised that truly impactful design comes from understanding people. Connecting with different perspectives has taught me that building strong brand identities and digital experiences is as much about empathy as it is about visuals.
• Professional Background
My career has given me dedication and rigour, insight, and a sharp eye for detail.
Over the years, I’ve developed a design approach that’s all about the details, because I believe the smallest things often make the biggest impact.
I put a lot of care into crafting unique visuals and interactions that not only look great but also feel intuitive and meaningful to users.
My goal is always to help people connect with the brands I’m designing for, creating experiences that are memorable, engaging, and full of personality.
Get in touch
Curious about working together or want to say hi? I’m always happy to connect over new ideas, opportunities, or shared passions. Let’s make something great happen.